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To ensure your photos are not cropped, the prints automatically adjust to the aspect ratio of your image. This way, the entire photo is preserved.

How it works:

Calculate the aspect ratio:
Open the image details and divide the larger pixel dimension by the smaller one.
Example: 3264 ÷ 2448 = 1.33 → the aspect ratio is 4:3.

Calculate the print size:
For example, choose the format "10 cm". This is the short side (10.2 cm).
With an aspect ratio of 4:3, the calculation is:
10.2 cm × 4/3 = 13.6 cm → your print size is therefore 10.2 × 13.6 cm.

Note:
If your image is too long, it will be cropped.
If it is too narrow, white borders will appear.

Standard formats: 2:3 / 3:2
This format usually comes from DSLR or mirrorless cameras. It is ideal for classic photo prints (recommended).

Special formats:

  • 4:3: Common for smartphones and compact cameras. More square than 3:2, resulting in formats like 10.2 × 13.6 cm.

  • Panorama (16:9): Printed with white borders. Larger formats help to better showcase the image.

  • Square (1:1): Both sides are equal length – ideal for square prints.

When you take a photo, it is taken in a certain aspect ratio that determines the image size later on. The length-to-width ratio of the image depends on the camera model or smartphone you use to take the pictures.

Our photo paper is wound on rolls of fixed widths. You can select this width during the ordering process, which will then be the width of your photo. The width corresponds to the following dimensions:

  • 10 cm format = 10,2 cm 
  • 11 cm format = 11,4 cm 
  • 13 cm format = 12,7 cm 
  • 20 cm format = 20,3 cm

Depending on the aspect ratio of your image, the length can vary and will therefore be cut differently. The maximum length of an image is reached at an aspect ratio of 3:2. ifolor supports the most common formats such as 1:1, 4:3, 3:2 and 16:9

Example: If you select a width of 10 cm, the effective size of the developed photo will be between 10.2 cm x 10.2 cm (minimum) and 10.2 cm x 15.3 cm (maximum).

Aspect ratios:

1:1 = 10,2 cm x 10,2 cm
4:3 = 10,2 cm x 13,6 cm
3:2 = 10,2 cm x 15,3 cm
16:9 = 10,2 cm x 15,3 cm (white bar at top and bottom)

The traditional 3:2 format is the maximum aspect ratio and offers the “most” image area. If you send us photos with different aspect ratios to be developed, some photos will therefore be smaller or larger than others.

The format is given rounded. In the following table you will find the exact dimensions of the developed photo paper.

Format Minimum size
Maximum size
10 cm 10,2 x 10,2 cm 10,2 x 15,3 cm
11 cm 11,4 x 11,4 cm 11,4 x 17,1 cm
13 cm 12,7 x 12,7 cm 12,7 x 19,1 cm
20 cm 20,3 x 20,3 cm 20,3 x 30,6 cm

 

Digital photos commonly have an aspect ratio of 4:3. The photo size of your ifolor photo prints will therefore be:

Format (short side)
Exact size in 4:3 format
10 cm 10,2 x 13,6 cm
11 cm 11,4 x 15,2 cm
13 cm 12,7 x 16,9 cm
20 cm
20,3 x 27,1 cm
For digital cameras, you can find the available aspect ratios in the menu settings. Depending on the model, you can set a ratio of 1:1 for square shots or 16:9 for panoramic photos, for example. Please note that the changed aspect ratio is only visible on the display. The viewfinder always shows the same section of the picture. For most models, the aspect ratio is preset to 4:3 or 2:3.

On Android devices, you can find the different aspect ratios in the settings of the camera app or as a quick setting directly on the display in recording mode. Here you can usually choose between 4:3, 1:1 and 16:9. Depending on the device, it may even be possible to select different resolutions for a certain aspect ratio.

When taking photos with an iPhone, the available aspect ratios are displayed directly above the Shutter button in the camera app. By swiping to the left or right you can choose between “Photo” (4:3), “Square” (1:1) and “Pano” (panorama function). To take a panoramic photo, press the Shutter button and slowly move the iPhone’s camera from one side of your shot to the other. However, these extra-wide photos cannot be developed without image loss. Instead, you can use a photo editing program to split the panoramic photo into several photos and have them developed individually. The 16:9 ratio is only available for video in iOS.

Analogue cameras have an aspect ratio of 2:3. This is determined by the film rolls used, which come in 35mm format and can only show this aspect ratio. For this reason, it is not possible to change the aspect ratio in analogue photography.

In general, the resolution of your photos should be as high as possible for all photo products in order to achieve optimal results. When ordering digital photos, you will be shown a quality message upon uploading the images if the resolution of an image is critical or too low. You can still have low resolution photos developed, but they may have poor image quality.

Tip: For optimal print quality (300 dpi), your digital photo should have the following resolution (in pixels) or sensor resolution (in MP) in a 2:3 ratio:

Format 10 cm 1200x1800 pixels or 2.2 MP
Format 11 cm 1350 x 2025 pixels or 2.8 MP
Format 13 cm 1500 x 2250 Pixel or 3.4 MP
Format 20 cm 2400 x 3600 pixels or 10 MP

Unfortunately, it is not possible to add text to the front of a photo. However, you can customise the text on the reverse. To do so, just go to “Options” in the dropdown menu. Here you can label the reverse with the file name, the date on which the photo was taken and personalised text of up to 30 characters.

Unfortunately, this is not possible, as ifolor stopped developing films in Finland on July 17, 2023.

Unfortunately, this is not possible, as ifolor stopped developing films in Finland on July 17, 2023.

Unfortunately, this is not possible, as ifolor stopped developing films in Finland on July 17, 2023.

Unfortunately, this is not possible, as we will no longer develop photos from memory media after July 17, 2023.

When ordering photo products, you can change color images to black and white during the ordering process, depending on the ordering channel.

When ordering photos, this is possible with the ifolor app for iOS devices, otherwise color image files must be converted to black and white with an image editing program before ordering.

Retro and square prints, on the other hand, can be converted to black and white on our website.

Unfortunately, we cannot develop slides.

* Photo book Spiral, Mini wall deco, Easel calendar, Wall calendar panorama, Photo flip, Postcards, Postcards panorama, Square and Retro prints -50 %

All other photo products -40 % when ordering 3 or more similar products. For 2 similar products the offer is -30 %. For 1 product, the offer is -25 %. Similar product stands for products with same size, attributes and page count (e.g. Photo book Deluxe, matt 36 p.), images may vary.

Volume discount on 10 cm photo prints (same size and finish): 1-99 pcs. 0,28 €, 100 pcs. or more -50 % 0,14 €.

Not valid for gift vouchers or direct postcards. Cannot be combined with other offers. Shipping costs will be added. Ifolor reserves the right to change prices. Offers are valid 28.11.–1.12.2025.